Since no two destination or product needs are the same, neither are the solutions. And whilst we have an impressive array of sales and marketing services at your disposal, we’d like to think that it’s our ability to first listen, strategically analyse, then finely hone solutions specific to your needs that sets AMG apart. Not for us, the trite, off-the-shelf solution. And neither, we hope, for you.
Sales Calls are made by a highly experienced and professional sales force working from a comprehensive sales base. Creating sales plans that incorporate tour operators, travel agents, incentive agents and conference buyers, we make sure your product is not only reflected in the best possible light, but seen by key decision makers.
Market Intelligence is one of the areas in which AMG has built a well-earned reputation. We pride ourselves on keeping our clients informed on the very latest market trends and developments that have an impact on their business. We prefer to predict trends, rather than blindly follow them.
Training the Trade. From planning and escorting educational trips to the creation of online training programmes, AMG ensures staff are trained and motivated to sell your product, not someone else’s.
Contract Negotiation. Armed with up-to-the-minute market intelligence, AMG advises on all aspects of strategic and tactical rates. We also negotiate and prepare contracts.
Consumer and Trade Marketing.
Social Media Campaigns, optimising your Facebook and Twitter pages, video promotions, blog campaigns, traditional PR, digital advertising, online and live exhibitions, joint marketing agreements – these are just some of the tools we use to set our clients above the rest in the consumer and trade arenas.
Industry Networking.
Because of our diversity of clients AMG’s team can be found networking at a plethora of events throughout the year. From summer socials to Christmas cocktails, from region-specific workshops to industry-generic conferences, AMG is leveraging market visibility for its clients with an intensity that could never be achieved from overseas. We are active members of various associations including Visit USA, Caribbean Tourism Organisation, SATOA, the Institute of Travel & Tourism and Travel Weekly’s Destination Connect.
Co-operative Marketing Opportunities. We’re proactive in initiating and securing additional marketing budgets from interested third parties to make our clients’ budgets stretch further.
Event Management and Project Work for Trade and Consumer »
AMG has a long track-record in offering its clients a comprehensive service of event management, including networking evenings, week-long sales missions, and glittering parties.
Trade and Consumer PR »
AMG PR offers a diverse range of creative solutions that meet the ever changing demands of the modern marketplace including blog management, integrated social network campaigns and online press releases.
“For us it is critical to work with a sales representative company who has the very best knowledge and the very best connections in the various market places.” Leif Brandel, Palm Beach Hotel Group